Indiegraf’s Free Customer Lifetime Value (CLV) Calculator

Designed by Indiegraf Experts for publishers like you.

A Customer Lifetime Value (CLV) calculator helps you understand how much revenue a reader is worth to your newsroom over time — so you can make smarter decisions about where to invest in audience growth and retention.

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Easy-to-use. Gain insights into all customers, including recurring and one-time contributors.

Make smarter decisions about audience and revenue growth.

Understand the long-term value of your customers.

"Indiegraf has truly been such an instrumental partner in our organization’s growth and journey. I have been beyond impressed with the support they have provided The Defender in every aspect."

Ryan Sorrell

The Kansas City Defender

“You have the guarantee that it’s a serious company that has resources to know the latest developments in tech to give us good service and good optimization. I can relax in peace knowing that everything is okay with the tech.”

Patricia Mercado Sánchez

Founder, Conexión Migrante

“All the tools that are provided, those are wonderful, but it was also the people that are attached to those tools. We can’t just rely on one source of revenue. What Indiegraf gave us was extra experts to call upon to help us in those other areas.”

Adam Reaburn

Owner, Moose FM and Energeticcity.ca

“The Georgia Trust for Local News publications are all small, but collectively, it’s almost 20 publications. And so by working with a shared platform like Indiegraf, that has shared resources and support and training, suddenly we’re not one or two people — we’re 50 people.”

Rodney Gibbs

Former Head of Audience Georgia Trust for Local News, now Executive Director Heartland Signal

Indiegraf’s Customer Lifetime Value (CLV) Calculator

Designed by Indiegraf Experts for publishers like you.